Navigate the Web with confidence! Put your MLM business into high gear with the Internet marketing tools of RSS feeds, social media, mobile web and landing pages.
Steer potential customers to your offer by giving them the information they're searching for. Attract sponsors to your website with valuable magnetic messages for buyers and use incentives to sweeten the deal.
Checkered Flags & Victory Cups
Crossing the Finish Line in the Race for Sales
From your Internet Roadmap to selecting your domain name, webhosting and design you began the journey to successfully marketing your MLM business online. In several different articles you have learned about the tools you can use to define your niche, talk to your prospect, engage them on your website, spread your message and avoid the pitfalls of search engine marketing.
As you cross the finish line, when your prospect buys your MLM product or service, is that all there is? Absolutely not: beyond the customer satisfaction survey there are a wealth of options to keep them loyal to your brand and other products and services that you can show them that can benefit them as well.
When you cross the finish line of sales, the task of retaining your customer begins, which takes just as much creativity as making the first sale. The most important thing you have to do when a prospect becomes a buyer is to confirm their confidence in your business.
A thank you email with a customer satisfaction survey is mandatory and should be immediately received by your new customer after their purchase. But in addition to this, be sure that you not only ask them if there is anything else they need such as product use or warranty information, but provide them with your after-hours contact information in case they encounter a problem.
Organize your customer information to include personal data about your customer such as their birthday, or their anniversary and be sure to send a e-card to let them know that you not only appreciate their business, but their character.
Send your customers special discount codes in appreciation for their purchase and give them the opportunity to enroll in a "rewards" program to receive extra discounts for referring other customers to you.
Finally when your prospect has had enough time to use the product, contact them and ask them to give you a written or video testimonial with permission to use it as part of your marketing material.
Video testimonials from satisfied customers are worth their weight in gold and much more effective than text testimonials alone. If your customer also has a website, include a link to their site so that they can receive referral traffic in return for their goodwill.
Crossing the finish line of one sale is the starting line for referrals, repeat sale and up-sells, treat your customers like they are VIPs and you'll be holding the victory cup with a lot of fans cheering you on.