Identify Your Visitors
Who's Looking at Your Website?
Getting your MLM vehicle into the race for sales is the first part of having a method to attract and collect the leads you need to by generating traffic to your website. The second part is then to convert your visitor traffic into buyers to make sales.
But there is another part tothe traffic to your MLM website: the behind the scene action that's called "web analytics" and this is where you get down to the nitty-gritty facts, You need to measure and analyze the data reports from your Internet traffic to your webpage.
On-site web analytics measure a visitor's journey through your website. This includes which landing pages appeal to the most people and encourage them to make a purchase. This software also measures the commercial performance of your website; such as page loading times, the browsers used to reach your site and the visitor's geographical location.
Off-site web analytics deals with the Internet as a whole in relationship to your website. The audience for your subject, your MLM product or service, your visibility, who is linking to your website, similar websites, page views over a certain period of time, your search engine ranking, who's talking about what you have to offer on your website.
The point here is to understand where your traffic is coming from and what information on your website appeals to your visitors the most. This helps you to effectively create the content and graphics you need over time as visitors preferences change.
But while web analytics is a great tool for measuring website traffic, it's also a good way to collect information about your visitors to create marketing material. If your focus is on a local market, you can use the information web analytics provides to tailor your web pages to your audience to speak to their specific problems.
When you create a MLM landing page and link it to a specific conversion point page on your website, it's the job of the web analytics software in place to report how many visitors you received, but it can also tell you which section of your webpage got their attention.
On a MLM conversion page you have your main offer that is related to your landing page, you have up-sell options, company information, facts about how the visitor's information is used. All of these sections are important, but if your visitor only spends, 3 seconds looking at your up-sell options, this could mean that you need to pull your page in for a pit-stop tune-up.


Navigate the Web with confidence! Put your MLM business into high gear with the Internet marketing tools of RSS feeds, social media, mobile web and landing pages.